Three questions. Answered before you spend.
Will they find you. Will they notice. Will they buy. Most teams answer all three after the invoice has landed. We built a service, a measurement system and a free guide for each one, so the answer arrives while you can still act on it.
Pick the symptom, not the service.
One core idea, applied across your growth.
Every one of these services exists because a decision was being made on opinion when it could have been made on evidence. Which page to fix. Which ad to run. Whether the redesign helped or hurt. Those questions have answers, and the answers are usually available earlier than anyone bothers to look.
So we built the instruments. Three platforms, in house, because the reporting we wanted did not exist off the shelf. They run inside the engagement rather than being sold as software, and every client gets their own view.
We build our own instruments
An SEO and GEO audit platform, a live CRO monitoring system and an attention prediction engine. All three were built for client work first.
We measure before the spend
A baseline before the change, a predicted heatmap before the media buy, an audit before the content plan. The cheap questions get answered first.
We say when the evidence is thin
There are more confident numbers circulating in this field than there are studies behind them. Where the research does not support a claim, we tell you.
We report one number
Platform reporting and analytics will always disagree. We reconcile them once, document which source answers which question, then report against a single agreed figure.
Three disciplines, three measurement systems.
Rank on Google. Get cited by AI.
Classic search stays in place: technical health, architecture, on-page work, schema, content that earns links and positions. On top of it we build for retrieval, so a language model can lift a clean answer out of your pages and knows which brand to attach it to.
- Technical and on-page audits, page by page
- AI readiness scoring and citation tracking
- Brand visibility across ChatGPT, Claude, Gemini, Perplexity and Grok
- Rankings and citations in one monthly report
Your funnel leaks. We find where.
Roughly seven in ten carts are abandoned, and about two thirds of the checkout sessions that begin end without a sale. That is not a traffic gap. We instrument the funnel stage by stage, fix the highest value leak first, and prove the fix worked with statistics that hold up.
- GA4 and event tracking that measures every step
- Session replay, scroll, click and form analytics
- Sample size and duration set before a test goes live
- Live monitoring against a captured baseline, with alerts
Know where they look before you launch.
Traditional eye tracking is still the reference standard, and it is slow and expensive enough that almost nobody runs it on a routine landing page. Saliency models return an attention estimate in seconds, which turns the creative review into a gate you pass before the budget is committed.
- Predicted attention heatmaps on any creative
- Focus and clarity scoring from 0 to 100
- Area of interest breakdown per element
- Variant ranking before a euro is spent
Three guides. No charge, no filler.
Each one is the working method behind a service, written the way we brief a client rather than the way an agency writes a brochure. Sources are cited so you can check the claims.
The Search Evolution
Why a top ten ranking no longer guarantees a citation, what the research says earns one, and the audit and reporting steps to act on it.
The Conversion Lab
What share of A/B tests really win, how much traffic a test needs, and why last click attribution and platform reporting disagree.
Predictive UX
What saliency models genuinely know and where they fail, the three signals worth reading, and a four gate pre-launch playbook.
Frequently asked
01 Where should we start?
Start where the money is currently being lost. If traffic is healthy and revenue is flat, the funnel is the problem and CRO comes first. If nobody arrives in the first place, or assistants never name you, start with SEO and GEO. If a launch is imminent and the creative is untested, Predictive UX is the fastest and cheapest of the three to run.
02 Can we run more than one at the same time?
Yes, and they compound. Attention prediction sharpens the landing pages that CRO is testing, and CRO tells search work which pages are actually worth ranking. We sequence them so measurement from one does not contaminate the other, which mostly means not shipping a redesign in the middle of a test.
03 What does an engagement actually look like?
An audit and a baseline in the first weeks, a prioritised plan with a 30-60-90 day shape, then monthly cycles of implementation and reporting. You get access to the relevant platform for your own project throughout, and a monthly report written to be read rather than filed.
04 Do we need to move our website to you?
No. All three services run on whatever stack you already have. We are also a software house, so if the platform itself turns out to be the constraint we can say so and quote it separately, rather than quietly working around it forever.
05 Do you work with brands outside Greece?
Yes. The work is remote by default and the reporting is in English. Search and citation tracking is set per market, so a brand competing in several countries is measured in each of them separately.
06 Are the free guides gated behind a sales call?
No. You give an email address, you get the PDF. If you want to talk afterwards the form is on this page, and if you do not, the guide still contains the whole method.
Twelve cases, across every discipline.
Performance, creative, UI and UX, web design, apps and events. The measurement systems above exist because this work needed them.
Tell us which question is costing you money.
Send the domain and one sentence about what is not working. We will come back with which of the three we would start with and why, before anyone talks about a retainer.