A newborn cosmetics Brand with no prior B2C presence.
Only a B2B offline network of stores caring the products.
A newborn cosmetics Brand with no prior B2C presence.
Only a B2B offline network of stores caring the products.
Target with a Product We created an omni-channel strategy with our key players being Facebook, Instagram and Google Ads. Our secret weapon was trending cosmetics products. We built our awareness of new and highly trending products and we build a reputation.
We created rules based on each product margin and designed a funnel with tip full content and product clusters of how-to. This way we achieved an average MoM brand recall growth of 17% and an MoM ROI of 426% raising at the same time the LTV YoY at 348%.
We Love to Create … We Love to Marketing!