Medical Tourism Events
We chose to showcase the team behind the brand,
build a close one-to-one relationship with the audience and raise trust while speaking to the patients
letting them know how we can truly assist.
build a close one-to-one relationship with the audience and raise trust while speaking to the patients
letting them know how we can truly assist.
We chose to showcase the team behind the brand, build a close
one-to-one relationship with the audience and raise trust while speaking
To the patients letting them know how we can truly assist.
We achieved a 165% raise in event responses in 3 months.
THE
STORY
Create a new Life
Pharco partnered with Prime Pharma to initiate Tour n’ Cure, an international program for medical tourism. The program encourages patients worldwide to visit Egypt for a week to do all needed medical check-ups, have the treatment course as prescribed by the best doctors, and enjoy the beauty of Egypt, at less than 80% of the worldwide cost. Lionel Messi, Dani Alves, and Ahmed Hossam (Mido) are currently active program ambassadors.
THE
GOAL
BRAND ENGAGEMENT & EVENT RESPONSES LOYALTY
OUR
SOLUTION
Talk directly to the patient
Digital channels have the power to speak more personally to a prospect than ever before. We created a funnel based on two main communication pillars. The high expertise of the doctors and the depressed – distressed emotions that patients experienced.
OUR
SUCCESS
A vivid strategy
Personalized communication built through live videos on social media and one-tonne video calls via a/b testing landing pages. We managed to achieve a 165% raise in event responses in just a 3 month period. Finally a brand recall increase of 26%, with the personal brand recall to being raised by 32%.
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CONTACT US
We love to create. We love to Marketing!
